Corporate Social Responsibility

Corporate social responsibility is understood as an organizational philosophy that helps the organization to find special activities and admit it to reduce the social impact in the smooth business operation in the firm. The practice and study of the social responsibility can be terraced back to the decade of the 1950s. Now the theory regarding the social responsibility use and practice has helped the business organization for the positive business growth along with the strong brand values. The main motto for practicing corporate social responsibility by the firms is for the betterment of the society due to the organizational activities. Besides, it helps to create great impact on the brand value and the brand reputation of the company. CSR helps to foster the internal and external business environment. The basic components of the corporate social responsibility pay high value for the organizational involvement in the local communities activities including corporate philanthropy. To...

Comparative Analysis

CRITICAL EVALUATION OF THE CURRENT CORPORATE STRATEGY Corporate strategy is defined as the scope and direction of a corporation focusing on the company’s mission and core values. The corporate stagey under helps to facilitate in achieving the overall goal of the company. It provides the clear direction to meet the expectations of the stakeholders and enhancing shareholders value. In general, there are three types of the corporate strategy they are: growth, stability, and renewal strategies. Growth strategy is the strategy that enhances the market expansion and product differentiation. The growth strategy is implemented either through the current businesses or through the new businesses. The application of the growth strategy helps to increase the revenue in the new marketplace or excel in the current marketplace through the product expansion. A stability strategy is strategy that does not bring any changes in the business current operations. It does not bring any changes in the products...

Analysis of financial performance

The financial performances of the company are analyzed to determine the financial position of the business. The financial performances are measured with the help of the various financial ratios.  Although, the financial ratio calculation depends on the different factors as one type of business varies significantly with the other types of the business. Therefore, financial ratios are also under criticisms. The financial performance determines how well a business can use assets through primary mode of business and produce revenues. The financial ratios are used as one of the best tool to determine the financial position of the business. The basic forms of the financial ratio are: profitability sustainability ratios, operational efficiency ratios, liquidity ratios, and leverage ratios. The ratios used help to provide the current financial performance of the business.  The reliable results of the financial ratio helps...

Competitive Business Environment

A competitive business environment is the dynamic outward system in which a business contests and operates. The competitive business is high in the context where there are numerous sellers of an alike product or services. Since, abundant number of airline companies are profound in UK so, competitive business environment is highly prevalent. There are multiple choices present for people to choose between airline services. Therefore, both Easy Jet and Ryanair Ltd are delivering their services in a highly competitive business environment. The internal and external environmental factors pose serious threat on the airline industry. The competitive business environment is determined on the basis of the market size, scope of competitive rivalry, customers, technology and innovation, product differentiation, and economies of scale. The drivers for change are the internal and external business environment. Specially, the drivers for change are rivalry among airline services provider, potential...

Importantance customer service

Customer service is important to the customer to hospitality management because it helps to contact the customer. Customers are vital to any hospitality sector. No matter how a person is traveling the level of customer service they receive to determine whether they come back for another visit or not. A customer always wants to get acknowledged. The success and failure of hospitality service depend upon the service provided. No matter whatever is the size of the business customer service plays a crucial role in hospitality management. Although customer service can be a costly process as it requires extra energy, time and money, it helps to generate good word of mouth that is again beneficial to the service provider itself. For Milestone hotel, customer service is extremely important. The main goal of the hotel is to provide best hotel experience to its customer. The hotel has made an extra effort for considering the customer service. The staff of the hotel treat its customers amazingly....

Quality of customer service and loyalty of the customer

Quality of customer service The quality of customer service is one of the important factors that determines the position of the service provider. It is the key differentiation between good and bad service provider. Good customer service makes the customer come back. The bad customer drives the customers away. Good quality service to the customer gives tough competition to competitors in the market. A satisfied customer stays longer to the service provider. In hospitality sectors have tough competitions. It is very necessary to provide quality service to the customers to stay ahead in the competitions. The quality of service provided by the Milestone Hotel is excellent. The hotel constantly conducts surveys to keep up with the preference of customers. Customer can experience best services and facilities in the hotel. The hotel provides the best service to the customers. The visitors of the hotel get a chance to experience one of the best services all over the United Kingdom. Loyalty...

What is customer service

Customer service is the most important component of the hospitality industry. Hospitality sector will function well when it can provide the best service to its customers. Hospitality sector must always give its customer priority. Customer service is a service provided to the customer on behalf of using the service of the certain company. Customer service is very crucial to attaining the goal. For the establishment of a relationship with the customer it is necessary to make them feel safe, the customer should hear the opinion of the customer. Many companies fail to understand the importance of the customers and hence fails to achieve its ultimate goals. Bad customer can lead to complaints and can result in a loss. Good customer service involves developing a bond with the customers. It creates an advantage for both customer and the service provider. Customers are benefited by the services. Customer service is the priority of milestone hotel. The hotel offers all 24-hours service in the...

Quality of customer service

The quality of customer service is one of the important factors that determines the position of the service provider. It is the key differentiation between good and bad service provider. Good customer service makes the customer come back. The bad customer drives the customers away. Good quality service to the customer gives tough competition to competitors in the market. A satisfied customer stays longer to the service provider. In hospitality sectors have tough competitions. It is very necessary to provide quality service to the customers to stay ahead in the competitions. The quality of service provided by the Milestone Hotel is excellent. The hotel constantly conducts surveys to keep up with the preference of customers. Customer can experience best services and facilities in the hotel. The hotel provides the best service to the customers. The visitors of the hotel get a chance to experience one of the best services all over the United Kingdom.&nbs...